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Commercial Card and Payment Regional Forum - Sponsorship Opportunity
Commercial Card and Payment Education and Networking Opportunity
Regional Forum Sponsorship
 

In addition to increasing your visibility in the Purchasing Card marketplace, sponsoring a NAPCP Regional Forum offers a means to demonstrate your commitment to the industry. NAPCP Regional Forums have proven to be extremely valuable to Purchasing Card program managers and administrators in attaining their program goals and building their peer network.

Print Documents
Regional Forum Sponsorship Opportunity
Regional Forum Host Opportunity
Regional Forum Speaker Instructions
Regional Forum Description
In response to requests for additional networking opportunities, the NAPCP offers regional forums. These one-day education and networking events are sponsored by providers and hosted by end-user organizations, with an average of 30 attendees. Regional forums establish and foster meaningful relationships between Commercial Card and payment professionals. Educational presentations by end-user organizations and the NAPCP cover Commercial Card and payment best practices, case studies and practical "how-to" advice. Roundtable discussion groups and a networking lunch round out the agenda.
There is a $69 fee for NAPCP members to attend and an $89 fee for non-members. To ensure the forum remains end-user focused, the NAPCP sets a limit of one attendee per provider organization.
 
The Sponsorship Opportunity
Supporting the NAPCP through regional forum sponsorship shows your commitment to the Commercial Card and payment industry and brings you face-to-face with industry professionals in a more intimate setting. This unique business-development opportunity allows you to network with attendees during check-in and lunch, and share expertise during roundtable discussions. Through a series of marketing promotions over a six- to eight-week period (see below), you'll gain low-cost brand exposure to thousands of Commercial Card and payment professionals.
 
Cost of Sponsorship

Regional forum sponsorship rates are currently:

  • $3,000 for NAPCP partner sponsors
  • $4,500 for non-partner sponsors

Sponsorship funds are used to help offset the cost of breakfast and lunch, coordination of the event (registration, e-mails, etc.) and travel by NAPCP staff to the event.

 

Marketing Promotions and Benefits for Regional Forum Sponsors

Marketing Vehicle

Open/Sent to

Frequency/Duration

Optional

NAPCP webpage: regional forum event page with logo and hyperlink to company website

all website visitors

6-8 weeks

NAPCP webpage: homepage and subpage "calendar of events”

all website visitors

6-8 weeks

NAPCP webpage: "What's New?” summary of events and new resources

all website visitors

6-8 weeks

E-mail: Upcoming Events

~14,000 members and subscribers

Minimum 3 e-mails

E-mail: 60 days in 60 seconds summary of events

~14,000 members and subscribers

1-2 e-mails, dependent on timing

Monthly NAPCP newsletter

NAPCP members

1 issue, dependent on timing

Social networking: posted to LinkedIn events

All LinkedIn subscribers

6-8 weeks

Social networking: posted as a discussion to several card- and payment-related LinkedIn groups, including the NAPCP LinkedIn group

Thousands of LinkedIn group members

Minimum one discussion post

 

At the Event

Optional

Two complimentary attendee passes

Welcome address during opening remarks (five minutes)

  • Summarize role in the industry and partnership with the NAPCP
  • Introduce the end-user presenter*
  • Facilitate a roundtable discussion

X

X

X

X

Display collateral at event check-in site

X

Provide attendee giveaway

X

Final thank-you at close of event

X

 

Role of the NAPCP

  • Secures a forum host
  • Secures speakers and roundtable facilitators*
  • Provides event details and online registration at www.napcp.org/events
  • Promotes the forum
  • Coordinates event registration
  • Communicates event agenda and logistics to attendees and speakers

*If you would like one of your clients to be considered for the end-user speaker role, please direct them to the Subject Matter Expert Speaking Proposal Form found on our website www.napcp.org/SpeakingOps.

 

For more information about regional forums, please contact Kara Austrum at kara_austrum@napcp.org or telephone (952) 546-1880 ext. 7 for more information on regional forum sponsorship.

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